Clinique: The Wink

Inspired Content that Connects and Drives...

As part of our brand and retail partnership with Clinique, The Wink is the next generation launch of the successful editorial platform that links with our store and reaches out to an international audience.

CHALLENGE: How can we create an engaging content platform that will reinvigorate the brand and cast exciting stories across all customer touch points?

SOLUTION: The Wink combines Brand, Product, and Influencers in a vibrant platform that drives customers to interact with the brand online and at retail.